# Results should show the evidence, not just the headline — action sheet

Page: https://holisticgrowthmarketing.com/results/results.html
Purpose: Understand marketing results evidence and plan the next practical step

## What to establish

Objective: ____________________
Current obstacle: ____________________
Evidence available: ____________________

## Review checklist

- [ ] Distinguish observed changes from causal explanations.
- [ ] Keep limitations close to the claim they qualify.
- [ ] Open the implementation story for scope and constraints.
- [ ] Use outcome pages only for approved measurement evidence.
- [ ] Bring representative pages, reports, or workflow examples.
- [ ] Agree on what can reasonably be measured before implementation.

## Next step

Choose a relevant resource: https://holisticgrowthmarketing.com/results/chimcare.html

## Boundaries

Do not include passwords, API keys, payment details or customer records.
