[
  {
    "path": "/deployment-architecture.html",
    "purpose": "Understand delivery and handover",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Discover and define",
        "body": "Inventory the current applications, data sources, permissions, integrations, and workflows. Identify the business decision the system must support and the constraints it must respect. The first output is an\u2026",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "/contact.html?interest=Deployment%20architecture",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "/contact.html?interest=Deployment%20architecture",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/accessibility.html",
    "purpose": "Understand accessibility",
    "prompt": "Find the information or help you need.",
    "options": [
      {
        "key": "read",
        "label": "Read the statement",
        "heading": "Access should work with your way of browsing.",
        "body": "Review the accessibility approach, available controls and known review requirements.",
        "cta": "Read the accessibility statement",
        "href": "#section-0",
        "secondary": "Open accommodation options",
        "secondaryHref": "#inquiry",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      },
      {
        "key": "request",
        "label": "Request assistance",
        "heading": "Tell HGM the task and the barrier.",
        "body": "Prepare an email describing the page and preferred way to access the information. No medical details or account are required.",
        "cta": "Prepare an accommodation request",
        "href": "#inquiry",
        "secondary": "Email an access request",
        "secondaryHref": "mailto:jason@holisticgrowthmarketing.com?subject=Accessibility%20request",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      },
      {
        "key": "privacy",
        "label": "Privacy",
        "heading": "Understand what stays on your device.",
        "body": "Display and reading settings stay in local browser storage. No preference telemetry is collected.",
        "cta": "Review privacy choices",
        "href": "/privacy-choices.html",
        "secondary": "Read the privacy notice",
        "secondaryHref": "/privacy.html",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      }
    ]
  },
  {
    "path": "/cancel.html",
    "purpose": "Understand incomplete checkout and existing subscriptions",
    "prompt": "What billing help do you need?",
    "options": [
      {
        "key": "help",
        "label": "Billing support",
        "heading": "Confirm billing through the right channel.",
        "body": "A static return page cannot verify a payment or change a subscription. Refer to the provider receipt and originating app.",
        "cta": "Prepare a billing question",
        "href": "/contact.html?interest=Billing%20support",
        "secondary": "Review access options",
        "secondaryHref": "/subscriptions.html",
        "steps": [
          "Check the status",
          "Confirm the account context",
          "Prepare a support request"
        ]
      },
      {
        "key": "terms",
        "label": "Review terms",
        "heading": "Understand the purchase and cancellation context.",
        "body": "Checkout abandonment does not cancel an active subscription. Review the applicable product terms and contact route.",
        "cta": "Read subscription terms",
        "href": "/subscription-terms.html",
        "secondary": "Contact HGM",
        "secondaryHref": "/contact.html",
        "steps": [
          "Check the status",
          "Confirm the account context",
          "Prepare a support request"
        ]
      },
      {
        "key": "products",
        "label": "Find the product",
        "heading": "Return to the product context.",
        "body": "Choose the product whose access you need to check, without treating this page as proof of payment.",
        "cta": "Explore the Graph Series",
        "href": "/graph-series.html",
        "secondary": "Review access paths",
        "secondaryHref": "/subscriptions.html",
        "steps": [
          "Check the status",
          "Confirm the account context",
          "Prepare a support request"
        ]
      }
    ]
  },
  {
    "path": "/schemagraph.html",
    "purpose": "Evaluate schema audit software",
    "prompt": "How would you like to explore this product?",
    "options": [
      {
        "key": "use",
        "label": "Use the product",
        "heading": "Continue in SchemaGraph.",
        "body": "Explore the actual product workflow and its current access options. App accounts, limits and features are confirmed in the product.",
        "cta": "Open SchemaGraph",
        "href": "https://www.schemagraph.app/",
        "secondary": "Read the product scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the workflow",
          "Open the product",
          "Check current access"
        ]
      },
      {
        "key": "plans",
        "label": "Plans & access",
        "heading": "Choose access with the terms in view.",
        "body": "Compare the available access path before committing. This static website does not charge or activate subscriptions.",
        "cta": "Review SchemaGraph access",
        "href": "/subscriptions.html?product=schemagraph",
        "secondary": "Ask a plan question",
        "secondaryHref": "/contact.html?interest=SchemaGraph%20plan%20access",
        "steps": [
          "Identify the product",
          "Confirm features and terms",
          "Continue through approved access"
        ]
      },
      {
        "key": "support",
        "label": "Implementation",
        "heading": "Need help turning findings into changes?",
        "body": "Describe the system, the findings and the outcome you want. HGM can scope the implementation work separately.",
        "cta": "Discuss implementation",
        "href": "/contact.html?interest=SchemaGraph%20implementation",
        "secondary": "Explore services",
        "secondaryHref": "/services.html",
        "steps": [
          "Bring the evidence",
          "Define the work",
          "Agree responsibilities"
        ]
      }
    ]
  },
  {
    "path": "/subscriptions.html",
    "purpose": "Evaluate and purchase verified software access",
    "prompt": "Which product are you evaluating?",
    "options": [
      {
        "key": "schemagraph",
        "label": "SchemaGraph",
        "heading": "Review SchemaGraph access.",
        "body": "See the product-specific plan inquiry and current access destination. No charge is made by selecting a product.",
        "cta": "See SchemaGraph access",
        "href": "#plan-schemagraph",
        "secondary": "Visit the product",
        "secondaryHref": "https://www.schemagraph.app/",
        "steps": [
          "Select the product",
          "Review current scope",
          "Confirm access and terms"
        ]
      },
      {
        "key": "searchgraph",
        "label": "SearchGraph",
        "heading": "Review SearchGraph access.",
        "body": "See the product-specific plan inquiry and current access destination. No charge is made by selecting a product.",
        "cta": "See SearchGraph access",
        "href": "#plan-searchgraph",
        "secondary": "Visit the product",
        "secondaryHref": "https://searchgraph.app/",
        "steps": [
          "Select the product",
          "Review current scope",
          "Confirm access and terms"
        ]
      },
      {
        "key": "copygraph",
        "label": "CopyGraph",
        "heading": "Review CopyGraph access.",
        "body": "See the product-specific plan inquiry and current access destination. No charge is made by selecting a product.",
        "cta": "See CopyGraph access",
        "href": "#plan-copygraph",
        "secondary": "Visit the product",
        "secondaryHref": "https://copygraph.app/",
        "steps": [
          "Select the product",
          "Review current scope",
          "Confirm access and terms"
        ]
      }
    ]
  },
  {
    "path": "/services.html",
    "purpose": "Select a service and request scope",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Five connected service areas",
        "body": "Search Intelligence addresses technical discovery and visibility. Marketing Intelligence & Analytics connects measurement with decisions. Marketing Automation & Agentic Operations reduces avoidable manual\u2026",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "/contact.html?interest=HGM%20implementation%20services",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "/contact.html?interest=HGM%20implementation%20services",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/data-governance.html",
    "purpose": "Understand evidence and operational controls",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Know what entered the workflow",
        "body": "Record the source, collection date, ownership, permitted use, and sensitivity of the data involved. Distinguish a literal observation from an inferred relationship or generated suggestion. Source context\u2026",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "/contact.html?interest=Marketing%20data%20governance",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "/contact.html?interest=Marketing%20data%20governance",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/site-directory.html",
    "purpose": "Find the right find your way through hgm. destination",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "explore",
        "label": "Explore the details",
        "heading": "Explore the details",
        "body": "Find your way through HGM.",
        "cta": "Explore this page",
        "href": "#page-register",
        "secondary": "Find all destinations",
        "secondaryHref": "/site-directory.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "choose",
        "label": "Choose a destination",
        "heading": "Find the part of HGM that fits your purpose.",
        "body": "Compare software and implementation services based on the problem your team needs to solve.",
        "cta": "Explore the ecosystem",
        "href": "/graph-series.html",
        "secondary": "Find implementation services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "connect",
        "label": "Data infrastructure",
        "heading": "Connect the evidence behind your reporting.",
        "body": "Review the sources and decisions that need a shared definition.",
        "cta": "Explore data infrastructure",
        "href": "/marketing-intelligence-infrastructure.html",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/copygraph.html",
    "purpose": "Evaluate content audit and generation software",
    "prompt": "How would you like to explore this product?",
    "options": [
      {
        "key": "use",
        "label": "Use the product",
        "heading": "Continue in CopyGraph.",
        "body": "Explore the actual product workflow and its current access options. App accounts, limits and features are confirmed in the product.",
        "cta": "Open CopyGraph",
        "href": "https://copygraph.app/",
        "secondary": "Read the product scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the workflow",
          "Open the product",
          "Check current access"
        ]
      },
      {
        "key": "plans",
        "label": "Plans & access",
        "heading": "Choose access with the terms in view.",
        "body": "Compare the available access path before committing. This static website does not charge or activate subscriptions.",
        "cta": "Review CopyGraph access",
        "href": "/subscriptions.html?product=copygraph",
        "secondary": "Ask a plan question",
        "secondaryHref": "/contact.html?interest=CopyGraph%20plan%20access",
        "steps": [
          "Identify the product",
          "Confirm features and terms",
          "Continue through approved access"
        ]
      },
      {
        "key": "support",
        "label": "Implementation",
        "heading": "Need help turning findings into changes?",
        "body": "Describe the system, the findings and the outcome you want. HGM can scope the implementation work separately.",
        "cta": "Discuss implementation",
        "href": "/contact.html?interest=CopyGraph%20implementation",
        "secondary": "Explore services",
        "secondaryHref": "/services.html",
        "steps": [
          "Bring the evidence",
          "Define the work",
          "Agree responsibilities"
        ]
      }
    ]
  },
  {
    "path": "/about.html",
    "purpose": "Understand the company and founder",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "explore",
        "label": "Explore the details",
        "heading": "A practitioner\u2019s perspective",
        "body": "Jason\u2019s work spans search marketing, website development, APIs, automation, and application architecture. That mix informs a practical question: can a recommendation become a dependable workflow? HGM\u2026",
        "cta": "Explore this page",
        "href": "#section-0",
        "secondary": "Find all destinations",
        "secondaryHref": "/site-directory.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "choose",
        "label": "Choose a destination",
        "heading": "Find the part of HGM that fits your purpose.",
        "body": "Compare software and implementation services based on the problem your team needs to solve.",
        "cta": "Explore the ecosystem",
        "href": "/graph-series.html",
        "secondary": "Find implementation services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "connect",
        "label": "Data infrastructure",
        "heading": "Connect the evidence behind your reporting.",
        "body": "Review the sources and decisions that need a shared definition.",
        "cta": "Explore data infrastructure",
        "href": "/marketing-intelligence-infrastructure.html",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/templates.html",
    "purpose": "Find implementation patterns",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "explore",
        "label": "Explore the details",
        "heading": "Choose a pattern by its purpose",
        "body": "A page brief, schema model, data mapping, and operational checklist solve different problems. Select the pattern that matches the task instead of choosing a file because it contains familiar terminology.\u2026",
        "cta": "Explore this page",
        "href": "#section-0",
        "secondary": "Find all destinations",
        "secondaryHref": "/site-directory.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "choose",
        "label": "Choose a destination",
        "heading": "Find the part of HGM that fits your purpose.",
        "body": "Compare software and implementation services based on the problem your team needs to solve.",
        "cta": "Explore the ecosystem",
        "href": "/graph-series.html",
        "secondary": "Find implementation services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "connect",
        "label": "Data infrastructure",
        "heading": "Connect the evidence behind your reporting.",
        "body": "Review the sources and decisions that need a shared definition.",
        "cta": "Explore data infrastructure",
        "href": "/marketing-intelligence-infrastructure.html",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/company-profile.html",
    "purpose": "Evaluate vendor identity and capabilities",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "explore",
        "label": "Explore the details",
        "heading": "Business and operating focus",
        "body": "Holistic Growth Marketing LLC is led by Jason Gibson and based in Los Angeles, California. Its work connects search intelligence, marketing analytics, content and entity architecture, automation, and custom\u2026",
        "cta": "Explore this page",
        "href": "#section-0",
        "secondary": "Find all destinations",
        "secondaryHref": "/site-directory.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "choose",
        "label": "Choose a destination",
        "heading": "Find the part of HGM that fits your purpose.",
        "body": "Compare software and implementation services based on the problem your team needs to solve.",
        "cta": "Explore the ecosystem",
        "href": "/graph-series.html",
        "secondary": "Find implementation services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "connect",
        "label": "Data infrastructure",
        "heading": "Connect the evidence behind your reporting.",
        "body": "Review the sources and decisions that need a shared definition.",
        "cta": "Explore data infrastructure",
        "href": "/marketing-intelligence-infrastructure.html",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/schema-architect.html",
    "purpose": "Evaluate schema authoring and validation",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Start with the local utility.",
        "body": "This workspace processes input in your browser.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Model the actual page",
        "body": "Identify the primary entity, the page\u2019s purpose, and the relationships supported by visible content. Reuse canonical identifiers for entities that appear across the website. A template can provide a useful\u2026",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/schemagraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=JSON-LD%20authoring%20workflow",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/platform.html",
    "purpose": "Evaluate system architecture and implementation",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Start with the data contract",
        "body": "Document the source, refresh interval, identifiers, permitted uses, and owner for each input. Search Console, analytics, website crawls, and CRM records have different structures and access rules. A\u2026",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "/contact.html?interest=HGM%20platform%20architecture",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "/contact.html?interest=HGM%20platform%20architecture",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/searchgraph.html",
    "purpose": "Evaluate search intelligence software",
    "prompt": "How would you like to explore this product?",
    "options": [
      {
        "key": "use",
        "label": "Use the product",
        "heading": "Continue in SearchGraph.",
        "body": "Explore the actual product workflow and its current access options. App accounts, limits and features are confirmed in the product.",
        "cta": "Open SearchGraph",
        "href": "https://searchgraph.app/",
        "secondary": "Read the product scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the workflow",
          "Open the product",
          "Check current access"
        ]
      },
      {
        "key": "plans",
        "label": "Plans & access",
        "heading": "Choose access with the terms in view.",
        "body": "Compare the available access path before committing. This static website does not charge or activate subscriptions.",
        "cta": "Review SearchGraph access",
        "href": "/subscriptions.html?product=searchgraph",
        "secondary": "Ask a plan question",
        "secondaryHref": "/contact.html?interest=SearchGraph%20plan%20access",
        "steps": [
          "Identify the product",
          "Confirm features and terms",
          "Continue through approved access"
        ]
      },
      {
        "key": "support",
        "label": "Implementation",
        "heading": "Need help turning findings into changes?",
        "body": "Describe the system, the findings and the outcome you want. HGM can scope the implementation work separately.",
        "cta": "Discuss implementation",
        "href": "/contact.html?interest=SearchGraph%20implementation",
        "secondary": "Explore services",
        "secondaryHref": "/services.html",
        "steps": [
          "Bring the evidence",
          "Define the work",
          "Agree responsibilities"
        ]
      }
    ]
  },
  {
    "path": "/tools.html",
    "purpose": "Select a product or focused utility",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "explore",
        "label": "Explore the details",
        "heading": "Start with the maintained product path",
        "body": "The Graph Series is the primary route for schema, search, and content application workflows. Individual utilities can help with narrower tasks, but their setup, permissions, and current availability may\u2026",
        "cta": "Explore this page",
        "href": "#section-0",
        "secondary": "Find all destinations",
        "secondaryHref": "/site-directory.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "choose",
        "label": "Choose a destination",
        "heading": "Find the part of HGM that fits your purpose.",
        "body": "Compare software and implementation services based on the problem your team needs to solve.",
        "cta": "Explore the ecosystem",
        "href": "/graph-series.html",
        "secondary": "Find implementation services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "connect",
        "label": "Data infrastructure",
        "heading": "Connect the evidence behind your reporting.",
        "body": "Review the sources and decisions that need a shared definition.",
        "cta": "Explore data infrastructure",
        "href": "/marketing-intelligence-infrastructure.html",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/search-intelligence-hub.html",
    "purpose": "Find resources and implementation paths",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "explore",
        "label": "Explore the details",
        "heading": "Begin with the layer that is unclear",
        "body": "Technical access determines whether pages can be discovered and processed. Entity and content structure help describe what those pages represent. Performance data shows observable outcomes within its\u2026",
        "cta": "Explore this page",
        "href": "#section-0",
        "secondary": "Find all destinations",
        "secondaryHref": "/site-directory.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "choose",
        "label": "Choose a destination",
        "heading": "Find the part of HGM that fits your purpose.",
        "body": "Compare software and implementation services based on the problem your team needs to solve.",
        "cta": "Explore the ecosystem",
        "href": "/graph-series.html",
        "secondary": "Find implementation services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "connect",
        "label": "Data infrastructure",
        "heading": "Connect the evidence behind your reporting.",
        "body": "Review the sources and decisions that need a shared definition.",
        "cta": "Explore data infrastructure",
        "href": "/marketing-intelligence-infrastructure.html",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/beta-labs.html",
    "purpose": "Register interest in future product research",
    "prompt": "Explore the direction or discuss your requirement?",
    "options": [
      {
        "key": "scope",
        "label": "Understand the direction",
        "heading": "Bring a problem worth testing",
        "body": "Describe the task you want to improve, the evidence you already have, and the obstacle in your current process. A concrete workflow is more useful than a general feature wishlist. Research participation can\u2026",
        "cta": "Review the development direction",
        "href": "#section-0",
        "secondary": "Explore current products",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "interest",
        "label": "Register interest",
        "heading": "Discuss the requirement behind the idea.",
        "body": "Share the problem you want to solve. An interest inquiry does not establish availability, a launch date or a paid commitment.",
        "cta": "Prepare an interest inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "current",
        "label": "Current alternatives",
        "heading": "Start with what is available to investigate.",
        "body": "Explore current Graph Series introductions or discuss a separately scoped implementation.",
        "cta": "Explore the Graph Series",
        "href": "/graph-series.html",
        "secondary": "Discuss implementation",
        "secondaryHref": "/contact.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/philosophy.html",
    "purpose": "Understand methodology and working principles",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "explore",
        "label": "Explore the details",
        "heading": "Evidence before certainty",
        "body": "A report, graph, or generated answer can look authoritative without establishing its conclusion. Keep the source and the inference distinct, identify missing evidence, and make the next check practical. The\u2026",
        "cta": "Explore this page",
        "href": "#section-0",
        "secondary": "Find all destinations",
        "secondaryHref": "/site-directory.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "choose",
        "label": "Choose a destination",
        "heading": "Find the part of HGM that fits your purpose.",
        "body": "Compare software and implementation services based on the problem your team needs to solve.",
        "cta": "Explore the ecosystem",
        "href": "/graph-series.html",
        "secondary": "Find implementation services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "connect",
        "label": "Data infrastructure",
        "heading": "Connect the evidence behind your reporting.",
        "body": "Review the sources and decisions that need a shared definition.",
        "cta": "Explore data infrastructure",
        "href": "/marketing-intelligence-infrastructure.html",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/content-pulse.html",
    "purpose": "Evaluate content review workflow",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Establish the baseline",
        "body": "Compare equivalent periods where possible and preserve page, query, audience, and campaign context. Seasonal demand, site changes, reporting gaps, and shifts in search presentation can affect\u2026",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/copygraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Content%20performance%20analysis",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/success.html",
    "purpose": "Understand payment return status",
    "prompt": "What billing help do you need?",
    "options": [
      {
        "key": "help",
        "label": "Billing support",
        "heading": "Confirm billing through the right channel.",
        "body": "A static return page cannot verify a payment or change a subscription. Refer to the provider receipt and originating app.",
        "cta": "Prepare a billing question",
        "href": "/contact.html?interest=Billing%20support",
        "secondary": "Review access options",
        "secondaryHref": "/subscriptions.html",
        "steps": [
          "Check the status",
          "Confirm the account context",
          "Prepare a support request"
        ]
      },
      {
        "key": "terms",
        "label": "Review terms",
        "heading": "Understand the purchase and cancellation context.",
        "body": "Checkout abandonment does not cancel an active subscription. Review the applicable product terms and contact route.",
        "cta": "Read subscription terms",
        "href": "/subscription-terms.html",
        "secondary": "Contact HGM",
        "secondaryHref": "/contact.html",
        "steps": [
          "Check the status",
          "Confirm the account context",
          "Prepare a support request"
        ]
      },
      {
        "key": "products",
        "label": "Find the product",
        "heading": "Return to the product context.",
        "body": "Choose the product whose access you need to check, without treating this page as proof of payment.",
        "cta": "Explore the Graph Series",
        "href": "/graph-series.html",
        "secondary": "Review access paths",
        "secondaryHref": "/subscriptions.html",
        "steps": [
          "Check the status",
          "Confirm the account context",
          "Prepare a support request"
        ]
      }
    ]
  },
  {
    "path": "/search-intel-os.html",
    "purpose": "Understand orchestration architecture",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "A shared context for decisions",
        "body": "Crawls, analytics, entity definitions, and content findings answer different questions. An orchestration layer makes their sources and relationships explicit so a workflow can move from observation to a\u2026",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "/contact.html?interest=Search%20Intel%20OS",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "/contact.html?interest=Search%20Intel%20OS",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/implementation-guide.html",
    "purpose": "Plan and validate implementation",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "setup",
        "label": "Review setup",
        "heading": "Start with the actual deployment controls.",
        "body": "Review forms, privacy, local preferences, offers and the manual launch decisions for this static edition.",
        "cta": "Open compliance setup",
        "href": "/compliance/START-HERE.md",
        "secondary": "Download the setup guide",
        "secondaryHref": "/compliance/forms-and-consent.md",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "pages",
        "label": "Inspect page paths",
        "heading": "Review the site\u2019s conversion architecture.",
        "body": "Use the page register to inspect entity ownership, navigation and next-step destinations.",
        "cta": "Review the page register",
        "href": "#page-register",
        "secondary": "Download the page matrix",
        "secondaryHref": "/downloads/page-conversion-matrix.csv",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "access",
        "label": "Check accessibility",
        "heading": "Inspect controls and remaining launch tests.",
        "body": "Review themes, motion preferences, accommodation routes and the manual accessibility checklist.",
        "cta": "Read accessibility setup",
        "href": "/downloads/themes-accessibility.md",
        "secondary": "Open the accessibility statement",
        "secondaryHref": "/accessibility.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/crm-integrations.html",
    "purpose": "Evaluate lead and CRM integration work",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Make the handoff dependable",
        "body": "A form submission needs a destination, an owner, and a useful record of its source. Map required fields, campaign context, consent details where relevant, and duplicate-handling rules. A submission\u2026",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "/contact.html?interest=CRM%20integration%20services",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "/contact.html?interest=CRM%20integration%20services",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/security-status.html",
    "purpose": "Understand security and service information",
    "prompt": "Find the information or help you need.",
    "options": [
      {
        "key": "read",
        "label": "Understand the terms",
        "heading": "Current boundaries",
        "body": "This is a static HTML, CSS and JavaScript website. It has no form-submission API, inquiry database, payment processor, or shared app login. Contact forms prepare an email or a local download. Product\u2026",
        "cta": "Review the terms",
        "href": "#section-0",
        "secondary": "Ask a question",
        "secondaryHref": "/contact.html?interest=Security%20and%20service%20information%20%7C%20Holistic%20Growth%20Marketing%20LLC",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      },
      {
        "key": "question",
        "label": "Ask a question",
        "heading": "Clarify the terms before you proceed.",
        "body": "Name the product, service or proposed campaign and the term you want to understand.",
        "cta": "Prepare a terms question",
        "href": "/contact.html?interest=Security%20and%20service%20information%20%7C%20Holistic%20Growth%20Marketing%20LLC",
        "secondary": "Review privacy",
        "secondaryHref": "/privacy.html",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      },
      {
        "key": "support",
        "label": "Get assistance",
        "heading": "Find a useful support path.",
        "body": "For an access barrier, billing question or privacy request, use the matching contact route.",
        "cta": "Explore support options",
        "href": "/contact.html",
        "secondary": "Accessibility and accommodations",
        "secondaryHref": "/accessibility.html",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      }
    ]
  },
  {
    "path": "/marketgraph.html",
    "purpose": "Understand planned product and register interest",
    "prompt": "Explore the direction or discuss your requirement?",
    "options": [
      {
        "key": "scope",
        "label": "Understand the direction",
        "heading": "An evidence relationship, not a certainty score",
        "body": "A market opportunity may depend on several observations that differ in freshness, coverage, and reliability. The proposed approach would preserve those distinctions so a reviewer can inspect the reasoning.\u2026",
        "cta": "Review the development direction",
        "href": "#section-0",
        "secondary": "Explore current products",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "interest",
        "label": "Register interest",
        "heading": "Discuss the requirement behind the idea.",
        "body": "Share the problem you want to solve. An interest inquiry does not establish availability, a launch date or a paid commitment.",
        "cta": "Prepare an interest inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "current",
        "label": "Current alternatives",
        "heading": "Start with what is available to investigate.",
        "body": "Explore current Graph Series introductions or discuss a separately scoped implementation.",
        "cta": "Explore the Graph Series",
        "href": "/graph-series.html",
        "secondary": "Discuss implementation",
        "secondaryHref": "/contact.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/graph-series.html",
    "purpose": "Compare products and select an application",
    "prompt": "Which part of the system needs clarity?",
    "options": [
      {
        "key": "entities",
        "label": "Entities & schema",
        "heading": "Inspect the structure behind your site.",
        "body": "Use SchemaGraph to investigate entity identities, structured data and website relationships.",
        "cta": "Explore SchemaGraph",
        "href": "/schemagraph.html",
        "secondary": "Compare all access paths",
        "secondaryHref": "/subscriptions.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "search",
        "label": "Search evidence",
        "heading": "Bring performance evidence into focus.",
        "body": "Explore SearchGraph for crawl and search-performance context around investigation and prioritization.",
        "cta": "Explore SearchGraph",
        "href": "/searchgraph.html",
        "secondary": "Discuss implementation",
        "secondaryHref": "/contact.html?interest=Search%20intelligence",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "content",
        "label": "Content & governance",
        "heading": "Connect content decisions to context.",
        "body": "Explore CopyGraph for content audit, generation and editorial governance workflows.",
        "cta": "Explore CopyGraph",
        "href": "/copygraph.html",
        "secondary": "Discuss content implementation",
        "secondaryHref": "/contact.html?interest=Content%20governance",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/governance.html",
    "purpose": "Find the right accountability belongs in the system. destination",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Evidence before execution",
        "body": "A recommendation should identify the observation behind it, the confidence attached to it, and what remains uncertain. An inference is a reason to investigate; it is not a verified fact.",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/index.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Accountability%20belongs%20in%20the%20system.",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/los-angeles.html",
    "purpose": "Evaluate local implementation support",
    "prompt": "What does your business need to improve?",
    "options": [
      {
        "key": "scope",
        "label": "Local visibility",
        "heading": "Help customers find the right business.",
        "body": "Review local search, business identity, and service content for your Los Angeles business.",
        "cta": "Explore local visibility",
        "href": "/services.html",
        "secondary": "Prepare a project inquiry",
        "secondaryHref": "/contact.html?interest=Local%20business",
        "steps": [
          "Choose the objective",
          "Review the scope",
          "Prepare an inquiry"
        ]
      },
      {
        "key": "project",
        "label": "Websites & systems",
        "heading": "Make the next step easier to take.",
        "body": "Scope clearer website journeys, reliable inquiry handoffs, and useful marketing automation.",
        "cta": "Explore websites & systems",
        "href": "/services.html",
        "secondary": "Prepare a project inquiry",
        "secondaryHref": "/contact.html?interest=Local%20business",
        "steps": [
          "Choose the objective",
          "Review the scope",
          "Prepare an inquiry"
        ]
      },
      {
        "key": "tools",
        "label": "Data infrastructure",
        "heading": "Connect the evidence behind your reporting.",
        "body": "Review the sources and decisions that need a shared definition.",
        "cta": "Explore data infrastructure",
        "href": "/marketing-intelligence-infrastructure.html",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/resources.html",
    "purpose": "Find the right ideas you can put to work. destination",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "explore",
        "label": "Explore the details",
        "heading": "Start with the question",
        "body": "Choose a guide that matches the work in front of you. Search problems need evidence; content problems need context; operational problems need clear boundaries and a reliable handoff.",
        "cta": "Explore this page",
        "href": "#section-0",
        "secondary": "Find all destinations",
        "secondaryHref": "/site-directory.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "choose",
        "label": "Choose a destination",
        "heading": "Find the part of HGM that fits your purpose.",
        "body": "Compare software and implementation services based on the problem your team needs to solve.",
        "cta": "Explore the ecosystem",
        "href": "/graph-series.html",
        "secondary": "Find implementation services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "connect",
        "label": "Data infrastructure",
        "heading": "Connect the evidence behind your reporting.",
        "body": "Review the sources and decisions that need a shared definition.",
        "cta": "Explore data infrastructure",
        "href": "/marketing-intelligence-infrastructure.html",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/hgm-intelligence-crm.html",
    "purpose": "Evaluate a custom CRM implementation",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Organize the work before adding automation",
        "body": "Begin with contact records, pipeline stages, ownership, activities, and reporting requirements. The useful structure reflects how your business qualifies and serves people. A custom CRM should make ordinary\u2026",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Discuss this requirement",
        "secondaryHref": "/contact.html?interest=HGM%20Intelligence%20CRM",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "/contact.html?interest=HGM%20Intelligence%20CRM",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/omnigraph.html",
    "purpose": "Understand planned product and register interest",
    "prompt": "Explore the direction or discuss your requirement?",
    "options": [
      {
        "key": "scope",
        "label": "Understand the direction",
        "heading": "Define the workflow first",
        "body": "An integrated operation needs shared definitions for contacts, accounts, signals, opportunities, and activities. The planning question is which handoffs benefit from connected context and which systems\u2026",
        "cta": "Review the development direction",
        "href": "#section-0",
        "secondary": "Explore current products",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "interest",
        "label": "Register interest",
        "heading": "Discuss the requirement behind the idea.",
        "body": "Share the problem you want to solve. An interest inquiry does not establish availability, a launch date or a paid commitment.",
        "cta": "Prepare an interest inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "current",
        "label": "Current alternatives",
        "heading": "Start with what is available to investigate.",
        "body": "Explore current Graph Series introductions or discuss a separately scoped implementation.",
        "cta": "Explore the Graph Series",
        "href": "/graph-series.html",
        "secondary": "Discuss implementation",
        "secondaryHref": "/contact.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/gsc-exporter.html",
    "purpose": "Understand export and integration options",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Choose the decision before the export",
        "body": "A page report and a query report answer different questions. Select the property, period, device or country filters, and dimensions needed for the investigation. Preserve those choices with the file so a\u2026",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/searchgraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Google%20Search%20Console%20data%20export",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/free-assessment.html",
    "purpose": "Request an initial review",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Start with the local utility.",
        "body": "This workspace processes input in your browser.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Make the request specific",
        "body": "Provide the public website URL, the main business objective, and the issue you want examined. Examples include inconsistent entity markup, unclear content priorities, fragmented reports, or a difficult lead\u2026",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "#inquiry",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/cookies.html",
    "purpose": "Understand cookies and browser storage",
    "prompt": "Find the information or help you need.",
    "options": [
      {
        "key": "read",
        "label": "Read the policy",
        "heading": "Understand this website\u2019s actual practices.",
        "body": "Review local preferences, email preparation and the absence of tracking in this static edition.",
        "cta": "Read the policy",
        "href": "#section-0",
        "secondary": "Review privacy choices",
        "secondaryHref": "/privacy-choices.html",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      },
      {
        "key": "rights",
        "label": "Make a request",
        "heading": "Ask about your information.",
        "body": "Prepare an access, correction, deletion or privacy question. Email preparation does not send or fulfill the request automatically.",
        "cta": "Prepare a privacy request",
        "href": "/privacy-choices.html#inquiry",
        "secondary": "Email a privacy question",
        "secondaryHref": "mailto:jason@holisticgrowthmarketing.com?subject=Privacy%20request",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      },
      {
        "key": "settings",
        "label": "Local settings",
        "heading": "Manage device-local preferences.",
        "body": "Use Privacy choices to clear display and notice preferences. No analytics or advertising collector is enabled.",
        "cta": "Manage privacy choices",
        "href": "/privacy-choices.html",
        "secondary": "Read storage details",
        "secondaryHref": "/cookies.html",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      }
    ]
  },
  {
    "path": "/terms.html",
    "purpose": "Understand website terms",
    "prompt": "Find the information or help you need.",
    "options": [
      {
        "key": "read",
        "label": "Understand the terms",
        "heading": "Website and inquiries",
        "body": "The website introduces services, software and publishing properties. An inquiry does not create a paid engagement, authorize a charge. Work begins under a separately\u2026",
        "cta": "Review the terms",
        "href": "#section-0",
        "secondary": "Ask a question",
        "secondaryHref": "/contact.html?interest=Website%20terms%20%7C%20Holistic%20Growth%20Marketing%20LLC",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      },
      {
        "key": "question",
        "label": "Ask a question",
        "heading": "Clarify the terms before you proceed.",
        "body": "Name the product, service or proposed campaign and the term you want to understand.",
        "cta": "Prepare a terms question",
        "href": "/contact.html?interest=Website%20terms%20%7C%20Holistic%20Growth%20Marketing%20LLC",
        "secondary": "Review privacy",
        "secondaryHref": "/privacy.html",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      },
      {
        "key": "support",
        "label": "Get assistance",
        "heading": "Find a useful support path.",
        "body": "For an access barrier, billing question or privacy request, use the matching contact route.",
        "cta": "Explore support options",
        "href": "/contact.html",
        "secondary": "Accessibility and accommodations",
        "secondaryHref": "/accessibility.html",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      }
    ]
  },
  {
    "path": "/signalgraph.html",
    "purpose": "Understand planned product and register interest",
    "prompt": "Explore the direction or discuss your requirement?",
    "options": [
      {
        "key": "scope",
        "label": "Understand the direction",
        "heading": "A proposed evidence layer",
        "body": "Brand mentions, reviews, media coverage, and visibility observations come from different sources and require different interpretation. The planning goal is to preserve the source and context of each signal\u2026",
        "cta": "Review the development direction",
        "href": "#section-0",
        "secondary": "Explore current products",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "interest",
        "label": "Register interest",
        "heading": "Discuss the requirement behind the idea.",
        "body": "Share the problem you want to solve. An interest inquiry does not establish availability, a launch date or a paid commitment.",
        "cta": "Prepare an interest inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "current",
        "label": "Current alternatives",
        "heading": "Start with what is available to investigate.",
        "body": "Explore current Graph Series introductions or discuss a separately scoped implementation.",
        "cta": "Explore the Graph Series",
        "href": "/graph-series.html",
        "secondary": "Discuss implementation",
        "secondaryHref": "/contact.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/privacy-choices.html",
    "purpose": "Understand your privacy choices",
    "prompt": "Find the information or help you need.",
    "options": [
      {
        "key": "read",
        "label": "Read the policy",
        "heading": "Understand this website\u2019s actual practices.",
        "body": "Review local preferences, email preparation and the absence of tracking in this static edition.",
        "cta": "Read the policy",
        "href": "#section-0",
        "secondary": "Review privacy choices",
        "secondaryHref": "/privacy-choices.html",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      },
      {
        "key": "rights",
        "label": "Make a request",
        "heading": "Ask about your information.",
        "body": "Prepare an access, correction, deletion or privacy question. Email preparation does not send or fulfill the request automatically.",
        "cta": "Prepare a privacy request",
        "href": "/privacy-choices.html#inquiry",
        "secondary": "Email a privacy question",
        "secondaryHref": "mailto:jason@holisticgrowthmarketing.com?subject=Privacy%20request",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      },
      {
        "key": "settings",
        "label": "Local settings",
        "heading": "Manage device-local preferences.",
        "body": "Use Privacy choices to clear display and notice preferences. No analytics or advertising collector is enabled.",
        "cta": "Manage privacy choices",
        "href": "/privacy-choices.html",
        "secondary": "Read storage details",
        "secondaryHref": "/cookies.html",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      }
    ]
  },
  {
    "path": "/sovereign-data-lakes.html",
    "purpose": "Evaluate data ownership architecture",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Define control in practical terms",
        "body": "Control means knowing who administers the account, where data is stored, how access is granted, and how records can be exported or deleted. It does not mean infrastructure exists outside provider terms or\u2026",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "/contact.html?interest=Customer-controlled%20marketing%20data%20infrastructure",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "/contact.html?interest=Customer-controlled%20marketing%20data%20infrastructure",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/review-to-schema.html",
    "purpose": "Understand review markup requirements",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Start with the local utility.",
        "body": "This workspace processes input in your browser.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Preserve the review\u2019s source",
        "body": "Keep the actual review text, author information where publishable, rating, date, and reviewed entity consistent with the source. Confirm the right to publish and avoid altering a review to add promotional\u2026",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/schemagraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Review%20structured-data%20workflow",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/subscription-terms.html",
    "purpose": "Understand subscriptions and billing",
    "prompt": "Find the information or help you need.",
    "options": [
      {
        "key": "read",
        "label": "Understand the terms",
        "heading": "Current purchase availability",
        "body": "This version of the corporate site does not collect payments or create subscriptions. A product inquiry does not start a trial, activate a paid plan or authorize recurring billing. Existing subscriptions\u2026",
        "cta": "Review the terms",
        "href": "#section-0",
        "secondary": "Ask a question",
        "secondaryHref": "/contact.html?interest=Subscriptions%20and%20billing%20%7C%20Holistic%20Growth%20Marketing%20LLC",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      },
      {
        "key": "question",
        "label": "Ask a question",
        "heading": "Clarify the terms before you proceed.",
        "body": "Name the product, service or proposed campaign and the term you want to understand.",
        "cta": "Prepare a terms question",
        "href": "/contact.html?interest=Subscriptions%20and%20billing%20%7C%20Holistic%20Growth%20Marketing%20LLC",
        "secondary": "Review privacy",
        "secondaryHref": "/privacy.html",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      },
      {
        "key": "support",
        "label": "Get assistance",
        "heading": "Find a useful support path.",
        "body": "For an access barrier, billing question or privacy request, use the matching contact route.",
        "cta": "Explore support options",
        "href": "/contact.html",
        "secondary": "Accessibility and accommodations",
        "secondaryHref": "/accessibility.html",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      }
    ]
  },
  {
    "path": "/growth-intelligence-audit.html",
    "purpose": "Evaluate and request a diagnostic engagement",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Set the audit boundary",
        "body": "Agree on the website or properties, available datasets, time period, business objectives, and areas of concern. Technical discoverability, entity consistency, content fit, measurement quality, and\u2026",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/contact.html",
    "purpose": "Submit a qualified project inquiry",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "project",
        "label": "Project inquiry",
        "heading": "Describe the work you want to accomplish.",
        "body": "Prepare a clear requirement with a website, objective and current obstacle. You will review and send the email yourself.",
        "cta": "Prepare a project request",
        "href": "#inquiry",
        "secondary": "Explore services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "product",
        "label": "Product support",
        "heading": "Name the product and the question.",
        "body": "Include a non-sensitive reference where useful. Do not submit credentials or full payment details.",
        "cta": "Prepare a product question",
        "href": "#inquiry",
        "secondary": "Review product access",
        "secondaryHref": "/subscriptions.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "governance",
        "label": "Governance requirements",
        "heading": "Clarify access and evidence requirements.",
        "body": "Describe data sensitivity, ownership and approval requirements without sharing credentials or records.",
        "cta": "Prepare a governance inquiry",
        "href": "#inquiry",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/privacy.html",
    "purpose": "Understand privacy policy",
    "prompt": "Find the information or help you need.",
    "options": [
      {
        "key": "read",
        "label": "Read the policy",
        "heading": "Understand this website\u2019s actual practices.",
        "body": "Review local preferences, email preparation and the absence of tracking in this static edition.",
        "cta": "Read the policy",
        "href": "#section-0",
        "secondary": "Review privacy choices",
        "secondaryHref": "/privacy-choices.html",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      },
      {
        "key": "rights",
        "label": "Make a request",
        "heading": "Ask about your information.",
        "body": "Prepare an access, correction, deletion or privacy question. Email preparation does not send or fulfill the request automatically.",
        "cta": "Prepare a privacy request",
        "href": "/privacy-choices.html#inquiry",
        "secondary": "Email a privacy question",
        "secondaryHref": "mailto:jason@holisticgrowthmarketing.com?subject=Privacy%20request",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      },
      {
        "key": "settings",
        "label": "Local settings",
        "heading": "Manage device-local preferences.",
        "body": "Use Privacy choices to clear display and notice preferences. No analytics or advertising collector is enabled.",
        "cta": "Manage privacy choices",
        "href": "/privacy-choices.html",
        "secondary": "Read storage details",
        "secondaryHref": "/cookies.html",
        "steps": [
          "Read the information",
          "Review your choices",
          "Request help if needed"
        ]
      }
    ]
  },
  {
    "path": "/reachgraph.html",
    "purpose": "Understand planned product and register interest",
    "prompt": "Explore the direction or discuss your requirement?",
    "options": [
      {
        "key": "scope",
        "label": "Understand the direction",
        "heading": "Start with a permitted relationship",
        "body": "A contact record, relevant evidence, and a proposed next step are different parts of an outreach workflow. A useful system needs accurate identities, source context, authorization, suppression rules, and a\u2026",
        "cta": "Review the development direction",
        "href": "#section-0",
        "secondary": "Explore current products",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "interest",
        "label": "Register interest",
        "heading": "Discuss the requirement behind the idea.",
        "body": "Share the problem you want to solve. An interest inquiry does not establish availability, a launch date or a paid commitment.",
        "cta": "Prepare an interest inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "current",
        "label": "Current alternatives",
        "heading": "Start with what is available to investigate.",
        "body": "Explore current Graph Series introductions or discuss a separately scoped implementation.",
        "cta": "Explore the Graph Series",
        "href": "/graph-series.html",
        "secondary": "Discuss implementation",
        "secondaryHref": "/contact.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/marketing-intelligence-infrastructure.html",
    "purpose": "Evaluate infrastructure consulting",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Resolve the decisions before the dashboard",
        "body": "Begin with the decisions that need better evidence: which pages need work, which campaigns merit attention, or which leads need follow-up. Define the required dimensions, time windows, and business context.\u2026",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "/contact.html?interest=Marketing%20intelligence%20infrastructure",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "/contact.html?interest=Marketing%20intelligence%20infrastructure",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/pricing.html",
    "purpose": "Compare purchase and engagement models",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "compare",
        "label": "Compare economics",
        "heading": "Model the full cost before deciding.",
        "body": "Include implementation, hosting and maintenance in the browser-local comparison. The model is illustrative, not a savings guarantee.",
        "cta": "Use the cost model",
        "href": "#workspace",
        "secondary": "Review implementation services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "software",
        "label": "Product access",
        "heading": "Review product-specific access.",
        "body": "Current plans and entitlements must be confirmed with the product. This static site does not process a charge.",
        "cta": "Explore product access",
        "href": "/subscriptions.html",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "quote",
        "label": "Scope a project",
        "heading": "Get a quote for defined work.",
        "body": "Provide the system, desired outcome and constraints so the work can be scoped before fees are agreed.",
        "cta": "Request a scoped conversation",
        "href": "/contact.html?interest=HGM%20pricing",
        "secondary": "Review pricing context",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/google-apps-script/google-sheets-automation.html",
    "purpose": "Understand spreadsheet automation example and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Separate imported records from operational decisions",
        "body": "Use a raw import area for source rows and a separate working table for reviewer decisions. Choose a stable key that identifies the same record across refreshes. Preserve source timestamps and import\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/engineering-resources.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Spreadsheet%20automation%20example",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/google-apps-script/beginners-guide.html",
    "purpose": "Understand apps script project example and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Define a small task and a safe dataset",
        "body": "Choose a sheet of fictional campaign URLs that need validation. Decide the required columns, acceptable values, and status labels before adding code. The example\u2019s goal is to identify rows requiring human\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/engineering-resources.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Apps%20Script%20project%20example",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/resources/google-sheets-automation.html",
    "purpose": "Understand spreadsheet automation planning and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Decide what the sheet should own",
        "body": "A spreadsheet can be an input interface, a reporting view, or a review queue. Avoid giving it all three roles without separating ranges and responsibilities. Name the record of truth and stable row\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/engineering-resources.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Spreadsheet%20automation%20planning",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/resources/case-studies.html",
    "purpose": "Understand hgm project records and plan the next practical step",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "explore",
        "label": "Explore the details",
        "heading": "Read the project status before the headline",
        "body": "A live product, staged migration, and unfinished client workflow establish different things. Each record should explain the original constraint, scope, implementation, and current status. Client names and\u2026",
        "cta": "Explore this page",
        "href": "#section-0",
        "secondary": "Find all destinations",
        "secondaryHref": "/site-directory.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "choose",
        "label": "Choose a destination",
        "heading": "Find the part of HGM that fits your purpose.",
        "body": "Compare software and implementation services based on the problem your team needs to solve.",
        "cta": "Explore the ecosystem",
        "href": "/graph-series.html",
        "secondary": "Find implementation services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "connect",
        "label": "Data infrastructure",
        "heading": "Connect the evidence behind your reporting.",
        "body": "Review the sources and decisions that need a shared definition.",
        "cta": "Explore data infrastructure",
        "href": "/marketing-intelligence-infrastructure.html",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/resources/ai-business.html",
    "purpose": "Understand ai business adoption and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Identify work with a clear review standard",
        "body": "Look for repeated analysis, document preparation, classification, or evidence gathering where people can judge the output. Record the current workflow, exceptions, data sensitivity, and cost of errors. A\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/engineering-resources.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=AI%20business%20adoption",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/resources/agentic-web-guide.html",
    "purpose": "Understand agentic web readiness and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Publish a coherent description of the business",
        "body": "Identify the organization, offers, audience, and authoritative destinations. Keep prices, availability, contact information, and policies consistent across visible pages. Distinguish products from services\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/engineering-resources.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Agentic%20web%20readiness",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/resources/ai-visibility.html",
    "purpose": "Understand ai visibility measurement and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Choose questions that represent real decisions",
        "body": "Build a small query set around the audience, offer, geography, and stage of evaluation. Separate brand questions from category discovery and comparisons. Record the exact wording, provider, date, locale,\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/engineering-resources.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=AI%20visibility%20measurement",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/resources/google-apps-script-beginners-guide.html",
    "purpose": "Understand apps script fundamentals and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Understand projects, services, and execution",
        "body": "A project contains code and configuration that can call supported services under an authorization context. A script attached to a document has different packaging from a standalone project. Start by\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/engineering-resources.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Apps%20Script%20fundamentals",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/resources/engineering-resources.html",
    "purpose": "Understand marketing engineering resources and plan the next practical step",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "explore",
        "label": "Explore the details",
        "heading": "Start with the system boundary",
        "body": "Identify the decision, source of truth, input quality, output, and permitted action before choosing a framework. An import script, an internal tool, and an autonomous workflow create different failure\u2026",
        "cta": "Explore this page",
        "href": "#section-0",
        "secondary": "Find all destinations",
        "secondaryHref": "/site-directory.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "choose",
        "label": "Choose a destination",
        "heading": "Find the part of HGM that fits your purpose.",
        "body": "Compare software and implementation services based on the problem your team needs to solve.",
        "cta": "Explore the ecosystem",
        "href": "/graph-series.html",
        "secondary": "Find implementation services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "connect",
        "label": "Data infrastructure",
        "heading": "Connect the evidence behind your reporting.",
        "body": "Review the sources and decisions that need a shared definition.",
        "cta": "Explore data infrastructure",
        "href": "/marketing-intelligence-infrastructure.html",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/resources/ai-crawler-budgets.html",
    "purpose": "Understand ai crawler traffic and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Identify what the logs actually show",
        "body": "A user-agent string can be imitated. Review request patterns and verification methods published by the relevant provider before assigning traffic to a crawler. Separate page requests, asset requests,\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/engineering-resources.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=AI%20crawler%20traffic",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/resources/extension-domains-white-paper.html",
    "purpose": "Understand domain strategy and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Choose the entity and purpose before the extension",
        "body": "Decide whether the domain represents a company, product, publication, community, or tool. Give it a specific audience and a reason to exist independently. The Graph Series products illustrate\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/engineering-resources.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Domain%20strategy",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/resources/agentic-ai.html",
    "purpose": "Understand agentic ai fundamentals and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Distinguish an answer from an action",
        "body": "A conversational response becomes operational when the system calls tools, changes records, or initiates a workflow. Specify the action, permitted destination, and stopping conditions. Treat retrieved pages\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/engineering-resources.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Agentic%20AI%20fundamentals",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/resources/architecture-notes.html",
    "purpose": "Understand marketing architecture documentation and plan the next practical step",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "explore",
        "label": "Explore the details",
        "heading": "Record boundaries and sources of truth",
        "body": "Identify which system owns customer records, product entitlements, content, analytics, and publisher identity. Draw a boundary between a data import and a live integration. Name the interfaces and\u2026",
        "cta": "Explore this page",
        "href": "#section-0",
        "secondary": "Find all destinations",
        "secondaryHref": "/site-directory.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "choose",
        "label": "Choose a destination",
        "heading": "Find the part of HGM that fits your purpose.",
        "body": "Compare software and implementation services based on the problem your team needs to solve.",
        "cta": "Explore the ecosystem",
        "href": "/graph-series.html",
        "secondary": "Find implementation services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "connect",
        "label": "Data infrastructure",
        "heading": "Connect the evidence behind your reporting.",
        "body": "Review the sources and decisions that need a shared definition.",
        "cta": "Explore data infrastructure",
        "href": "/marketing-intelligence-infrastructure.html",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/resources/ultimate-crm-guide.html",
    "purpose": "Understand crm architecture and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Define the customer and lifecycle model",
        "body": "Separate people, organizations, leads, opportunities, and activities where the business process requires distinct records. Choose stable identifiers and rules for duplicates. Define what qualifies a lead\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/engineering-resources.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=CRM%20architecture",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/resources/ai-operations.html",
    "purpose": "Understand ai operations and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Define the operating contract",
        "body": "State the task, expected inputs, supported outputs, authorized actions, and service dependencies. Decide what happens when data is incomplete or a model cannot produce an acceptable result. Assign\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/engineering-resources.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=AI%20operations",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/resources/ai-governance-los-angeles.html",
    "purpose": "Understand ai governance planning and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Inventory the system and the affected people",
        "body": "List the tools, vendors, data sources, outputs, and external actions involved. Identify who supplies data, who is affected by a decision, and who can correct an error. Separate public business information\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/engineering-resources.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=AI%20governance%20planning",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/resources/llms-crawler-handbook.html",
    "purpose": "Understand crawler policy and operations and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Build a current inventory of relevant agents",
        "body": "Different providers may operate different clients for indexing, retrieval, training-related access, or user-requested browsing. Identify the agents relevant to your site using current provider\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/engineering-resources.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Crawler%20policy%20and%20operations",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/services/managed-agent-operations.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Give every run an operating boundary",
        "body": "Specify allowed actions, required context, budgets or quotas, stop conditions, and escalation recipients. Assign ownership for the workflow and its connected systems.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/api-orchestration.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Define the contract before the connection",
        "body": "Specify request and response shapes, identifiers, authentication, rate limits, and source-of-truth rules. Decide how the workflow behaves when a provider returns stale, partial, or conflicting data.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/agentic-commerce.html",
    "purpose": "commercial",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Establish a trustworthy product record",
        "body": "Identify the owning systems for product identity, price, availability, variants, and policies. Resolve inconsistent facts before exposing them to another channel or automated workflow.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/aeo-geo-implementation.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Make the implementation backlog concrete",
        "body": "Translate an approved question map into page-level changes. Each task needs an owner, a source, an acceptance condition, and a destination in the website architecture.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/agentic-seo.html",
    "purpose": "commercial",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Give the workflow reliable evidence",
        "body": "Join URLs, crawl findings, search observations, and implementation history using consistent identifiers. Record the age and source of each input so a recommendation can be challenged.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/agentic-web-readiness.html",
    "purpose": "commercial",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Inspect the public evidence layer",
        "body": "Evaluate rendering, crawl access, semantic HTML, entity references, and the clarity of service or product facts. Identify where a machine must guess because the site omits essential context.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/campaign-apis.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Normalize the campaign record",
        "body": "Map platform accounts, campaign IDs, naming conventions, currencies, and reporting windows before joining performance. Preserve original identifiers so every summary can be traced to its source.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/entity-architecture.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Decide what each entity represents",
        "body": "Separate the organization, brand, person, service, product, location, and page. Resolve ambiguous names and duplicated identities before assigning reusable identifiers.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/aeo-geo-consulting.html",
    "purpose": "informational-commercial",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Choose the questions worth answering",
        "body": "Map buying questions to the pages that should answer them. Separate demand worth serving from speculative AI visibility work, and identify the commercial destination each answer should support.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/revenue-feedback-loops.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Define the commercial milestones",
        "body": "Agree what counts as an inquiry, qualified lead, opportunity, customer, and realized revenue. Map those stages to responsible systems and identify where manual review is still required.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/observability.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Define meaningful health signals",
        "body": "Track workflow completion, latency, freshness, quality checks, and downstream acknowledgments. Separate system health from business performance: a successful run can still produce an unusable dataset.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/marketing-intelligence-architecture.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Begin with decisions and definitions",
        "body": "Identify the questions leadership and operators need answered, then define the metrics and data required. Resolve disagreements about qualified leads, conversion events, and reporting periods before\u2026",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/answer-engine-optimization.html",
    "purpose": "commercial",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Assign each question a page owner",
        "body": "Group related questions by intent and decision stage. Give the core answer a clear home, then connect supporting explanations without publishing multiple pages that compete for the same purpose.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/generative-engine-optimization.html",
    "purpose": "commercial",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Define an observation you can repeat",
        "body": "Record the question, system, date, location or account context when relevant, answer, and cited sources. Preserve uncertainty because generated responses vary between runs.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/conversion-infrastructure.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Map the action beyond the button",
        "body": "Document the visitor promise, destination, required fields, validation, acknowledgment, and responsible follow-up for each conversion. Remove dead ends and competing primary actions.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/agentic-advertising.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Define the authority of each workflow",
        "body": "Document what the system may read, recommend, draft, or change. Budget changes, new creative, and audience changes require explicit rules rather than an unrestricted agent credential.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/governance.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Set the policy before the workflow",
        "body": "Identify data owners, approved sources, access permissions, retention needs, and actions requiring human review. Give recommendations an explicit confidence and evidence standard.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/ai-seo-agency.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Start with the business problem",
        "body": "Identify the pages, audiences, and conversion events that matter. Use crawl and performance evidence to distinguish discovery problems from content gaps and conversion friction.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/technical-seo-architecture.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Inspect how the site is actually delivered",
        "body": "Compare templates, rendered content, status codes, canonicals, robots directives, and sitemaps. Trace discovery and indexing problems to their source rather than treating every audit warning as equal.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/data-pipelines.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Define what each dataset means",
        "body": "Document grain, timestamps, metric definitions, and owning systems before joining records. Prevent URL changes, attribution differences, or mixed timezones from becoming misleading performance conclusions.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/knowledge-graphs.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Build from a defined entity model",
        "body": "Choose identifiers, relationship types, evidence references, and update rules. Keep inferred relationships distinguishable from explicit source facts so users can inspect the basis of the graph.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/services/custom-apps-script-automation.html",
    "purpose": "transactional",
    "prompt": "What would help you decide?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Model the task before writing the script",
        "body": "Identify the initiating event, required inputs, destinations, and expected output. Establish which spreadsheet, document, or system owns each fact instead of using a sheet as an accidental database.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Understand the scope",
          "Bring your requirements",
          "Agree the next step"
        ]
      }
    ]
  },
  {
    "path": "/tools/citation-tracking.html",
    "purpose": "Evaluate ai citation observation and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Choose a reproducible sample",
        "body": "Document queries, engines, locations, and collection dates so later observations have context.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/searchgraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=AI%20citation%20observation",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/readiness-assessment.html",
    "purpose": "Evaluate self-reported marketing readiness and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Start with the local utility.",
        "body": "This workspace processes input in your browser.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Answer from current evidence",
        "body": "Use the state of your live website and processes. Mark unknown areas honestly so they can become investigation tasks.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Self-reported%20marketing%20readiness",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/growth-engine.html",
    "purpose": "Evaluate unified marketing dashboard planning and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Choose the management questions",
        "body": "Start with the decisions the team must make each week. Include owners, thresholds, and the action a change should trigger.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Unified%20marketing%20dashboard%20planning",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/ga4-connector.html",
    "purpose": "Evaluate ga4 reporting integration and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Define the reporting contract",
        "body": "Document the property, date range, time zone, dimensions, metrics, and key events. Avoid joining reports with incompatible scopes.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/searchgraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=GA4%20reporting%20integration",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/review2schema.html",
    "purpose": "Evaluate review structured data planning and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Verify rights and provenance",
        "body": "Confirm permission to republish and preserve the actual author, rating, and reviewed entity. Never create a rating unsupported by the source.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Review%20structured%20data%20planning",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/entity-validator.html",
    "purpose": "Evaluate entity consistency review and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Establish the canonical entity",
        "body": "Choose the organization name, canonical URL, and stable identifier. Distinguish the company from products, locations, and publishers.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/schemagraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Entity%20consistency%20review",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/knowledge-graph.html",
    "purpose": "Evaluate website knowledge graph design and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Model the primary entities",
        "body": "Distinguish organization, people, products, services, places, and editorial works. Give reusable entities stable absolute identifiers.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/schemagraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Website%20knowledge%20graph%20design",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/geo-signals.html",
    "purpose": "Evaluate generative search evidence review and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Review the source foundation",
        "body": "Check whether important pages can be accessed and understood, and whether the visible claims have supporting evidence.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Generative%20search%20evidence%20review",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/intelligence-crm.html",
    "purpose": "Evaluate crm architecture planning and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Define customer stages",
        "body": "Agree on lead, qualified opportunity, customer, and retention states. Record which evidence permits a change of stage.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=CRM%20architecture%20planning",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/insights.html",
    "purpose": "Evaluate marketing reporting design and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Establish a baseline",
        "body": "Record reporting period, comparison period, and known collection changes. Include enough context to interpret seasonal variation.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Marketing%20reporting%20design",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/content-pulse-pro.html",
    "purpose": "Evaluate content portfolio triage and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Inventory the corpus",
        "body": "Group pages by intent and primary entity. Record canonical URL, owner, purpose, and the commercial destination each page supports.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/copygraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Content%20portfolio%20triage",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/talent-media-kit.html",
    "purpose": "Evaluate creator media-kit planning and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Build an accurate profile",
        "body": "Include a concise biography, representative work, approved photographs, and reliable contact details. Label time-sensitive audience data with its reporting period.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Creator%20media-kit%20planning",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/schema-architect.html",
    "purpose": "Evaluate structured data architecture and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Choose the entity boundary",
        "body": "Distinguish a product page from its product, a service page from its service, and the company from the websites it publishes.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/schemagraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Structured%20data%20architecture",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/structured-data.html",
    "purpose": "Evaluate json-ld inspection and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Start with the local utility.",
        "body": "This workspace processes input in your browser.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Inspect the syntax",
        "body": "Start with a complete JSON value. Check whether the data uses a graph or a single entity and review declared types and identifiers.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/schemagraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=JSON-LD%20inspection",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/image-converter.html",
    "purpose": "Evaluate browser image conversion and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Start with the local utility.",
        "body": "This workspace processes input in your browser.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Choose a suitable image",
        "body": "Use images you own or are authorized to modify. Browser support determines which input formats can be decoded.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Browser%20image%20conversion",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/seo-text.html",
    "purpose": "Evaluate page content assessment and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Start with the local utility.",
        "body": "This workspace processes input in your browser.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Identify the page\u2019s job",
        "body": "Write the intended audience, question, and next step before scoring copy. Compare the heading and introduction against that purpose.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/copygraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Page%20content%20assessment",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/rank-base-demo.html",
    "purpose": "Evaluate legacy ranking tool evaluation and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Define the ranking question",
        "body": "Specify search engine, location, device, keyword set, and observation date. Rankings change with context and cannot stand alone as a commercial outcome.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Legacy%20ranking%20tool%20evaluation",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/search-intel-os.html",
    "purpose": "Evaluate search intel os implementation and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Separate evidence from action",
        "body": "Preserve source observations and inferred findings as distinct records. An uncertain diagnosis should not silently become a production change.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Search%20Intel%20OS%20implementation",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/g-maps-to-sheets.html",
    "purpose": "Evaluate local business data export planning and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Specify permitted inputs",
        "body": "Use your own records, authorized exports, or a source whose terms permit the intended use. Do not assume publicly visible information permits bulk extraction.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Local%20business%20data%20export%20planning",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/lumina-pro.html",
    "purpose": "Evaluate legacy tool inquiry and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Describe the job to be done",
        "body": "Tell HGM the input you have, the decision you need, and the result you expect. A product name alone is not a useful scope.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Legacy%20tool%20inquiry",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/gsc-regex-tool.html",
    "purpose": "Evaluate regular-expression testing and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Start with the local utility.",
        "body": "This workspace processes input in your browser.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Start with sample lines",
        "body": "Paste representative queries or URLs and include both expected matches and near misses. Do not paste confidential customer information.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/searchgraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Regular-expression%20testing",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/aeo-visibility.html",
    "purpose": "Evaluate answer visibility assessment and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Define the answer set",
        "body": "Group questions by customer task, audience, location, and purchase stage. Keep product support questions separate from category education.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/searchgraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Answer%20visibility%20assessment",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/gsc-connector.html",
    "purpose": "Evaluate search console data integration and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Select the right property",
        "body": "Confirm ownership and choose the domain or URL-prefix property that matches the analysis. Record filters and reporting dates.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/searchgraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Search%20Console%20data%20integration",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/nexus-crawler.html",
    "purpose": "Evaluate technical website crawl planning and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Set crawl boundaries",
        "body": "Define the allowed host, start URLs, page limit, rendering needs, and exclusions. Avoid private endpoints and unintended off-site requests.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/searchgraph.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Technical%20website%20crawl%20planning",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/gas-agentic-orchestrator.html",
    "purpose": "Evaluate legacy orchestration architecture and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Map the operating task",
        "body": "Identify the trigger, required evidence, decision rules, allowed actions, and intended outcome before selecting an execution platform.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Legacy%20orchestration%20architecture",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/set-life-tracker-app.html",
    "purpose": "Evaluate legacy tracking application inquiry and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Explain what gets tracked",
        "body": "Describe the activity, record structure, users, and decisions the history should support. Avoid collecting fields without a clear use.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Legacy%20tracking%20application%20inquiry",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/tools/ai-powered-insights.html",
    "purpose": "Evaluate evidence-backed marketing recommendations and choose a practical next step",
    "prompt": "Try the workflow or review the approach?",
    "options": [
      {
        "key": "try",
        "label": "Use the workspace",
        "heading": "Find the current tool or access path.",
        "body": "Review the scope and current product destination. A legacy name does not establish a working standalone application.",
        "cta": "Open the workspace",
        "href": "#workspace",
        "secondary": "Understand the limits",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Assess the output"
        ]
      },
      {
        "key": "scope",
        "label": "Understand the scope",
        "heading": "Frame a decision",
        "body": "Choose a question such as which landing pages need attention or which schema issues block a coherent graph.",
        "cta": "Read the capabilities and limits",
        "href": "#section-0",
        "secondary": "Explore the Graph Series",
        "secondaryHref": "/graph-series.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      },
      {
        "key": "help",
        "label": "Discuss a requirement",
        "heading": "Need more than this starting point?",
        "body": "Describe the input, the output you need and how the result should fit your business workflow.",
        "cta": "Prepare a requirement",
        "href": "/contact.html?interest=Evidence-backed%20marketing%20recommendations",
        "secondary": "Browse other tools",
        "secondaryHref": "/tools.html",
        "steps": [
          "Review the input",
          "Use the available workflow",
          "Evaluate the output"
        ]
      }
    ]
  },
  {
    "path": "/blogs/content-marketing-roi-calculator.html",
    "purpose": "Understand content marketing economics and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Define what the investment includes",
        "body": "Count research, interviews, writing, editing, design, development, distribution, updates, and measurement. Allocate recurring tool costs consistently rather than changing the method between campaigns.\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/copygraph.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Content%20marketing%20economics",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/agentic-marketing-systems.html",
    "purpose": "Understand agentic marketing systems and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Define the decision and its evidence boundary",
        "body": "Begin with a specific task such as prioritizing broken landing pages or preparing an editorial brief. State which sources are allowed, how fresh they must be, and what evidence supports an action. A model\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Agentic%20marketing%20systems",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/schema-markup-guide.html",
    "purpose": "Understand structured data fundamentals and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Model the visible facts first",
        "body": "Identify whether the page primarily represents a service, product, article, organization, or collection. Mark up facts supported by the content rather than selecting the most impressive-looking type. A\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/schemagraph.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Structured%20data%20fundamentals",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/website-speed-optimization-guide.html",
    "purpose": "Understand website performance optimization and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Measure a page under stated conditions",
        "body": "Collect evidence from key templates such as home, product, article, and contact. Record device profile, network conditions, cache state, and test date when running diagnostics. Where available, field data\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Website%20performance%20optimization",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/search-console-api-appscript-guide.html",
    "purpose": "Understand search console api workflow and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Specify the reporting question and authorization",
        "body": "Choose the property, date range, dimensions, filters, and search type needed for the decision. Confirm the executing account has access and that the project\u2019s authorization is appropriate. Keep property\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/searchgraph.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Search%20Console%20API%20workflow",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/saas-vs-owned-infrastructure.html",
    "purpose": "Understand software ownership decisions and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Evaluate fit against the real workflow",
        "body": "Document the tasks, data sources, permission model, and required outputs. A SaaS product can remove substantial infrastructure work when its workflow fits. Custom software can support a distinctive process,\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Software%20ownership%20decisions",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/aeo-architecture-guide.html",
    "purpose": "Understand answer engine architecture and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Give each page a question it can actually answer",
        "body": "Choose the decision the visitor is making and define which page owns it. A product page should explain a product; a guide should teach a task; a comparison should establish meaningful differences. Describe\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/schemagraph.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Answer%20engine%20architecture",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/affordable-seo-beverly-hills.html",
    "purpose": "Understand local seo purchasing and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Start with the business constraint",
        "body": "A practice needing better appointment inquiries has a different problem from a retailer with incomplete product information. Document the audience, services, margins, geography, and current acquisition\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Local%20SEO%20purchasing",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/free-vs-paid-marketing-tools.html",
    "purpose": "Understand marketing tool selection and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Specify the job and the minimum evidence",
        "body": "Define the question, required input, output format, frequency, and responsible user. A free audit can reveal a useful issue while omitting the depth needed to remediate it. A paid platform may add\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Marketing%20tool%20selection",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/building-custom-internal-marketing-tools.html",
    "purpose": "Understand internal marketing tools and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Map the work before selecting a stack",
        "body": "Observe who performs the task, where source information lives, and what causes delays or errors. A spreadsheet may be enough for a low-volume process; a custom application becomes useful when validation,\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Internal%20marketing%20tools",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/marketing-intelligence-google-apps-script.html",
    "purpose": "Understand google apps script marketing intelligence and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Choose a bounded evidence workflow",
        "body": "A useful starting point is consolidating approved reports, validating campaign parameters, or preparing a review queue. Define the source, refresh schedule, row identity, and output before writing code.\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Google%20Apps%20Script%20marketing%20intelligence",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/blog.html",
    "purpose": "Understand marketing implementation articles and plan the next practical step",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "explore",
        "label": "Explore the details",
        "heading": "Diagnose the discovery problem",
        "body": "Local search, technical SEO, and answer engine visibility overlap, but they are not interchangeable. Use local-search guides for business information and customer journeys, technical guides for crawling and\u2026",
        "cta": "Explore this page",
        "href": "#section-0",
        "secondary": "Find all destinations",
        "secondaryHref": "/site-directory.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "choose",
        "label": "Choose a destination",
        "heading": "Find the part of HGM that fits your purpose.",
        "body": "Compare software and implementation services based on the problem your team needs to solve.",
        "cta": "Explore the ecosystem",
        "href": "/graph-series.html",
        "secondary": "Find implementation services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "connect",
        "label": "Data infrastructure",
        "heading": "Connect the evidence behind your reporting.",
        "body": "Review the sources and decisions that need a shared definition.",
        "cta": "Explore data infrastructure",
        "href": "/marketing-intelligence-infrastructure.html",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/blogs/google-maps-lead-generation.html",
    "purpose": "Understand local discovery conversion and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Make the business easy to verify",
        "body": "Maintain accurate business details, applicable categories, service descriptions, and current hours. Use genuine photographs and keep the linked destination relevant to the visitor\u2019s likely need. Do not\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Local%20discovery%20conversion",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/how-to-choose-website-template.html",
    "purpose": "Understand website template evaluation and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Match the structure to the customer\u2019s decision",
        "body": "List the essential pages and journeys: understanding the offer, assessing evidence, comparing options, and completing an inquiry or purchase. Inspect whether the template supports real content lengths,\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Website%20template%20evaluation",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/mobile-asset-tracker.html",
    "purpose": "Understand mobile asset tracking and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Define the asset record and lifecycle",
        "body": "Assign a stable identifier to each asset and separate its descriptive information from movements and inspections. Agree on statuses such as available, assigned, under repair, and retired. Record who can\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Mobile%20asset%20tracking",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/technical-seo-checklist.html",
    "purpose": "Understand technical seo diagnosis and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Check discovery and indexing controls",
        "body": "Start with response status, redirects, internal links, canonical declarations, robots directives, and sitemap membership. Inspect representative page types and the pages that matter commercially. A sitemap\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/searchgraph.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Technical%20SEO%20diagnosis",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/what-is-holistic-seo.html",
    "purpose": "Understand holistic seo and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Start with the business and the audience",
        "body": "Clarify what the organization offers, who needs it, and which decisions the website should support. Map those decisions to pages with distinct roles. Technical corrections cannot rescue an unclear offer,\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Holistic%20SEO",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/blogs/5-seo-mistakes-killing-your-local-rankings.html",
    "purpose": "Understand local search fundamentals and plan the next practical step",
    "prompt": "Read, apply, or discuss the idea?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Mistakes 1 and 2: conflicting identity and thin location pages",
        "body": "Different business names, outdated opening hours, and inconsistent contact information force customers to reconcile facts that should already agree. Meanwhile, near-identical neighborhood pages create more\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/blogs/blog.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Local%20search%20fundamentals",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Read the guidance",
          "Review your evidence",
          "Choose an application"
        ]
      }
    ]
  },
  {
    "path": "/results/results.html",
    "purpose": "Understand marketing results evidence and plan the next practical step",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "explore",
        "label": "Explore the details",
        "heading": "Use a consistent evidence standard",
        "body": "A result needs a named metric, source, baseline, comparison period, and relevant conditions. Performance diagnostics also need the device, network, tool, and test conditions used. Client-identifying details\u2026",
        "cta": "Explore this page",
        "href": "#section-0",
        "secondary": "Find all destinations",
        "secondaryHref": "/site-directory.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "choose",
        "label": "Choose a destination",
        "heading": "Find the part of HGM that fits your purpose.",
        "body": "Compare software and implementation services based on the problem your team needs to solve.",
        "cta": "Explore the ecosystem",
        "href": "/graph-series.html",
        "secondary": "Find implementation services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "connect",
        "label": "Data infrastructure",
        "heading": "Connect the evidence behind your reporting.",
        "body": "Review the sources and decisions that need a shared definition.",
        "cta": "Explore data infrastructure",
        "href": "/marketing-intelligence-infrastructure.html",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/results/velocity-systems.html",
    "purpose": "Evaluate documented implementation evidence",
    "prompt": "What would you like to evaluate?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Verify the starting point and the delivered system",
        "body": "A migration record should identify the original platform, affected pages, implementation scope, and production date. The prior narrative mentions a custom HTML and CSS rebuild, but those details require\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/results/results.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Website%20migration%20evidence",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/results/chimcare.html",
    "purpose": "Evaluate documented implementation evidence",
    "prompt": "What would you like to evaluate?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Why the result is not stated as a number",
        "body": "A previously published percentage or score is not enough to substantiate an outcome. The project record needs a defined scope, production dates, source data, calculation method, and permission to identify\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/results/results.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Chimcare%20outcome%20evidence",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/locations/miami-fl.html",
    "purpose": "local-commercial",
    "prompt": "What does your business need to improve?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Validate audience and language needs",
        "body": "Review actual customer demand and the business ability to serve it before commissioning additional language versions. Assign ownership for translation, factual review, and inquiry handling where relevant.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/locations/chicago-il.html",
    "purpose": "local-commercial",
    "prompt": "What does your business need to improve?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Separate location identity from service reach",
        "body": "A staffed location, a service area, and a market you hope to enter are different entities. Review how each is described in visible content and structured data before expanding local pages.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/locations/houston-tx.html",
    "purpose": "local-commercial",
    "prompt": "What does your business need to improve?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Map coverage to customer intent",
        "body": "Document which services are available in which areas, how users choose a location or offering, and who receives each inquiry. Use that map to decide which geographic pages deserve to exist.",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/locations/new-york-ny.html",
    "purpose": "local-commercial",
    "prompt": "What does your business need to improve?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Establish the citywide parent",
        "body": "Give the city page ownership of the broader service proposition and coverage explanation. Link to borough-specific destinations only when they provide evidence or practical information beyond a changed\u2026",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/locations/locations.html",
    "purpose": "commercial-navigation",
    "prompt": "What would be useful next?",
    "options": [
      {
        "key": "explore",
        "label": "Explore the details",
        "heading": "Start with the work you need",
        "body": "Choose a service by the problem it solves: search discovery, content and entity clarity, marketing measurement, automation, or custom systems. Confirm access requirements and delivery capacity before an\u2026",
        "cta": "Explore this page",
        "href": "#section-0",
        "secondary": "Find all destinations",
        "secondaryHref": "/site-directory.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "choose",
        "label": "Choose a destination",
        "heading": "Find the part of HGM that fits your purpose.",
        "body": "Compare software and implementation services based on the problem your team needs to solve.",
        "cta": "Explore the ecosystem",
        "href": "/graph-series.html",
        "secondary": "Find implementation services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "connect",
        "label": "Data infrastructure",
        "heading": "Connect the evidence behind your reporting.",
        "body": "Review the sources and decisions that need a shared definition.",
        "cta": "Explore data infrastructure",
        "href": "/marketing-intelligence-infrastructure.html",
        "secondary": "See how HGM builds it",
        "secondaryHref": "/marketing-intelligence-infrastructure.html",
        "steps": [
          "Map the sources",
          "Identify the decision gap",
          "Define a first delivery milestone"
        ]
      }
    ]
  },
  {
    "path": "/locations/atlanta-ga.html",
    "purpose": "local-commercial",
    "prompt": "What does your business need to improve?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Audit the service-area story",
        "body": "Compare actual service boundaries with location pages, business information, and inquiry routing. Consolidate thin pages where they add no distinct information, and give genuine location differences a clear\u2026",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/locations/manhattan-seo.html",
    "purpose": "local-commercial",
    "prompt": "What does your business need to improve?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Define the relationship to New York",
        "body": "Use the Manhattan page for substantiated borough-specific information. Let the broader New York page own the metro overview so both pages serve a useful purpose instead of competing through near-identical\u2026",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/locations/orlando-seo-services.html",
    "purpose": "local-commercial",
    "prompt": "What does your business need to improve?",
    "options": [
      {
        "key": "scope",
        "label": "Review the scope",
        "heading": "Identify the decisive pages",
        "body": "Review the service and product pages that influence inquiries, then inspect their technical delivery, topic ownership, and supporting evidence. Prioritize commercially useful changes over a larger page\u2026",
        "cta": "Explore the approach",
        "href": "#section-0",
        "secondary": "Discuss this requirement",
        "secondaryHref": "#inquiry",
        "steps": [
          "Establish the problem",
          "Review the scope",
          "Agree the next action"
        ]
      },
      {
        "key": "project",
        "label": "Discuss a project",
        "heading": "Make the requirement concrete.",
        "body": "Describe the website or application, current obstacle and desired outcome. HGM can evaluate the work and define the scope with you.",
        "cta": "Prepare a project inquiry",
        "href": "#inquiry",
        "secondary": "Review the scope",
        "secondaryHref": "#section-0",
        "steps": [
          "Describe the context",
          "Define deliverables",
          "Agree responsibilities"
        ]
      },
      {
        "key": "tools",
        "label": "Explore supporting tools",
        "heading": "Find where a focused product fits.",
        "body": "Explore the relevant Graph Series product before deciding whether you need a tool, implementation support or both.",
        "cta": "Explore supporting software",
        "href": "/graph-series.html",
        "secondary": "Compare services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/resources/case-studies/schemagraph.html",
    "purpose": "Evaluate documented implementation evidence",
    "prompt": "What would you like to evaluate?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "The problem: markup without a coherent entity model",
        "body": "A website can contain many schema blocks while still describing the same organization inconsistently or leaving references unresolved. SchemaGraph addresses the inspection of entities, relationships, and\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/case-studies.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/schemagraph.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=SchemaGraph%20build%20record",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/resources/case-studies/hgm-site-rebuild.html",
    "purpose": "Evaluate documented implementation evidence",
    "prompt": "What would you like to evaluate?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "Preserve useful URLs while changing the experience",
        "body": "The prior source describes a staged design-shell migration and a reconciled redirect map. This newer rebuild adds fresh copy, ecosystem relationships, and page-specific conversion planning. Existing\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/case-studies.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Website%20rebuild%20method",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  },
  {
    "path": "/resources/case-studies/chimcare-safe-chimney.html",
    "purpose": "Evaluate documented implementation evidence",
    "prompt": "What would you like to evaluate?",
    "options": [
      {
        "key": "learn",
        "label": "Read & understand",
        "heading": "What the current record supports",
        "body": "The source page identifies a lead-validation engagement associated with Chimcare / Safe Chimney and mentions Workiz automation. It also explicitly states that some workflows remain pending. That establishes\u2026",
        "cta": "Start with the guide",
        "href": "#section-0",
        "secondary": "Explore related resources",
        "secondaryHref": "/resources/case-studies.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "apply",
        "label": "Apply the idea",
        "heading": "Move from reading to an appropriate tool.",
        "body": "Use a relevant browser utility or product introduction to investigate the topic. Tools do not replace a scoped implementation review.",
        "cta": "Explore the relevant next step",
        "href": "/tools.html",
        "secondary": "Review services",
        "secondaryHref": "/services.html",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      },
      {
        "key": "help",
        "label": "Get implementation help",
        "heading": "Bring the question into a scoped conversation.",
        "body": "Describe your website, evidence and the decision you want to support. No results or delivery commitment is created by an inquiry.",
        "cta": "Discuss this topic",
        "href": "/contact.html?interest=Lead-validation%20project",
        "secondary": "Continue reading",
        "secondaryHref": "#section-0",
        "steps": [
          "Review the scope",
          "Compare the relevant path",
          "Choose your next action"
        ]
      }
    ]
  }
]
