SchemaGraph
Structured-data and entity tooling for schema architecture at scale. Serves Entity, Content & Knowledge Intelligence at the Structure stage.
HGM / Technology Ecosystem
The Graph Series:
intelligence infrastructure,
not another tool stack.
Five interoperating systems that observe, understand, structure, and act on your marketing reality. Each one maps to the service pillars it serves and the pipeline stage it owns. Built by HGM, connected by the Search Intel OS execution architecture.
01 / The pipeline
Observe → Understand → Structure → Decide → ActOne pipeline,
five specialized systems.
Most marketing tools are isolated applications that each own a fragment of your data. The Graph Series is designed as connected infrastructure: intelligence gathered at one stage compounds at the next, and the Search Intel OS carries decisions through to execution.
Pipeline
How intelligence flows
Observe, SearchGraph watches search performance; SignalGraph watches external brand signals.
Understand, CopyGraph and OmniGraph turn signals into content and performance intelligence.
Structure, SchemaGraph encodes meaning as machine-readable entities.
Decide → Act, the Search Intel OS connects intelligence to workflows, APIs, agents, and execution.
02 / The five systems
Honest statuses, alwaysEach system earns
its place.
We publish the real status of every product. Live means live. Beta means beta. Roadmap means we are building it and will say so until it ships.
SearchGraph
Search intelligence that observes and diagnoses performance across traditional search, AI Overviews, and LLM citations. Serves Search Intelligence with a secondary line into Marketing Intelligence at the Observe stage.
CopyGraph
Content intelligence: entity-aware analysis that governs what your content means to machines, not just what it says to readers. Serves Entity, Content & Knowledge Intelligence at the Understand stage.
SignalGraph
External brand and reputation signals, structured for decision-making. Planned primary home: Marketing Intelligence & Analytics, secondary line into entity intelligence, at the Observe stage.
OmniGraph
The planned unified view: cross-channel performance signals readable as one connected system, feeding attribution and decisions. Planned home: Marketing Intelligence & Analytics, at the Understand / Decide stage.
ActDataAgentsAPIsExecute
03 / Execution architecture
Search Intel OS
Intelligence without execution is a dashboard. Search Intel OS is HGM’s Cognitive Decision & Learning layer: it connects data to context, context to intelligence, intelligence to decision logic, and decisions to workflows, APIs, automations, agents, and operational execution.
This is why the Graph Series is built as infrastructure rather than isolated apps. Each system is designed to participate in governed workflows, which is also the engine of our Marketing Automation & Agentic Operations pillar.
04 / Start
See where your
infrastructure stands
The Marketing Intelligence Infrastructure Assessment
60 questions across 10 infrastructure domains. About 12 minutes. You get a 0–100 infrastructure score, domain-level findings, and a phased roadmap, the same lens we use to decide which Graph Series systems a client actually needs.