Review the source foundation
Check whether important pages can be accessed and understood, and whether the visible claims have supporting evidence.
Explore HGM toolsConnect entity and content evidence
Align names, identifiers, page purpose, and relationships across the website. Use structured data to describe supported facts.
Explore Graph SeriesMeasure observed outcomes
Define an answer observation sample and compare it alongside search and conversion evidence. Keep hypotheses separate from demonstrated changes.
Explore HGM contact