Entity modeling
A formal model of your brand's entities and relationships — the blueprint everything else follows.
Services / Search
Search engines and AI don't rank websites — they resolve entities. Entity architecture defines the canonical model of your brand, products, people, and relationships, then propagates it consistently everywhere machines look.
What's included
IncludedAmbiguity is the enemy of citation. We eliminate it systematically.
A formal model of your brand's entities and relationships — the blueprint everything else follows.
The corroboration and markup work that earns and corrects knowledge panels.
Your profiles, listings, and mentions unified into one coherent identity graph.
Separating your entity from similarly-named competitors, places, and concepts.
How it works
Entity work is cumulative — each corroborating source strengthens the whole.
We map every entity signal about your brand across the web and score its consistency.
The canonical entity graph is defined and documented as your source of truth.
Markup, profiles, content, and PR align to the model — monitored continuously.
Before you build.
Yes, arguably more. Clear entity signals are how local and niche brands get cited by AI instead of being ignored.
Schema is one expression of entity architecture. The architecture is the underlying model; schema, content, and profiles are its implementations.
Often, yes — through corroborating sources, structured data, and direct feedback channels. Timelines vary by entity type.
Make the next move yours.